11/07/2016 14h16 - Updated 11/07/2016 14h16

UFC is sold in the biggest deal in the history of the sport: US$ 4 billion

Biggest MMA event in the world is transferred to WME-IMG agency.
Photo: Emanuel Mendes Siqueira
Photo: Emanuel Mendes Siqueira

O Ultimate Fight Championship (UFC) is expected to announce on Monday, officially, the organization was sold to a group led by WME-IMG talent agency, based in Hollywood. The business, involving US $ 4 billion, largest in history for a sports organization, It was first reported by The New York Times and, after, confirmed by President Dana White in short interviews to various organs.

White, he had only 1% the actions of the UFC, but sent desmandava and the organization, will continue as president. The brothers Lorenzo and Frank Fertitta, these yes UFC owners, They will continue with a minority part of the business. percentages, However, They have not been disclosed.

According to a report of the American ESPN, They are involved in buying the WME-IMG, owned by Silver Lake Partners, e Kohlberg Kravis Roberts, in partnership with MSD Capital, Michael Dell, founder of Dell Computers.

The UFC was founded in 1993 by Art Davie and Rorion Gracie by the Brazilian, that sold in 1995 para o Semaphore Entertainment Group (SEG). On the verge of bankruptcy, SEG negotiated in 2001 UFC with the brothers Fertitta. Owners of a casino in Las Vegas, they took US $ 2 million by the organization, now worth US $ 4 billion.

Nova dona do UFC, the WME already promotes some of the big names in MMA, com Conor McGregor, Brock Lesnar e Ronda Rousey. The deal was made public a day after the biggest event in history: UFC 200, It led to 18.202 fans to the brand new T-Mobile Arena, em Las Vegas, the highest grossing city's history: US$ 10,8 millions.

Source: Estadão

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